The Top 5 Best Selling Brands of Spirits (alcohol) in the U.S.

  Brand of Spirit Company Name
Market Share Year Introduced
Country of Origin
Smirnoff (vodka) Diageo
London, UK
6.8% circa 1860 Russia
Bacardi (rum) Bacardi
Hamilton, Bermuda
4.1% circa 1862 Cuba
Jack Daniel's (whisky) Brown-Forman
Louisville, Kentucky, USA
4.0% 1875 United States
Captain Morgan (rum) Diageo
London, UK
3.9% 1944 Puerto Rico
Crown Royal (whisky) Diageo
London, UK
3.0% 1939 Canada
Sources:  Various including: Information Resources, Inc. (IRI)
List Notes: Data is for the year 2009. List is ranked by dollar sales at supermarkets, gas stations, and drug and convenience stores. Includes sales at mass-market retailers (excludes Wal-Mart, club stores, and liquor stores).
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